The Sui Dhaaga logo has been done in a striking, globally popular Indian hand needlework forms of colourful Phulkari from Punjab, Kashida and Sozni from Kashmir, the intricate thread work forms Phool Patti from Uttar Pradesh, Rabari and Mochi Bharat from Gujarat and Zardozi work from Lucknow. It has also be created in Rajasthan’s prominent crafts like Aari, Banjara and Gota Patti, Tamil Nadu’s popular Toda style and Karnataka’s Kasuti design. Traveling towards the east, which constitutes of over 50 percent of the India’s handloom exports, the film’s logo has been made in Pipli style from Odisha, Handloom work from Assam, Kantha stitch work from West Bengal.
Kashmir: Ali Mohammad Wani, Mushtaq Ahmed, Farooq Ahmed, Salima, Rafiqa, Rehana, Bilal
A ‘handloom’ is a loom that is used to weave cloth w/o use of any electricity. Hand weaving is done on pit looms or frame looms generally located in weavers’ homes. Weaving is primarily the interlacing of two sets of yarn – the warp (length) and the weft (width). The equipment that facilitates this interlacing is the loom.
For the first time in Indian history, film’s logo has been made by artisans from across the country. YRF film’s promotional team reached out to local artisans and craftsmen from across all over the country to create the logo in their unique stitching styles.
देश के कोने कोने में बना, सुई और धागे से बुना हमारा Sui Dhaaga Logo – Made in India. #SuiDhaagaMadeInIndia